Guaranteed Outcome Campaigns
CPI, CPA, CPL and CPS buying, with bids, placements and creative optimized against your KPI while the campaign runs.
Learn morePERFORMANCE . AI . DATA & AUTOMATION
Built around 3 key pillars
Buying across CPI, CPA, CPL and CPS models. You define the outcome, whether that is installs, leads, sales or store visits, and pay for that.
Behavioral, contextual, geo and app-install signals across 95% of online users, put to work on data collection, personalization and predictive modeling.
Bids stay pointed at your KPI, the worst placements are excluded automatically, and creative formats are optimized towards the best CPA.
Brands we have run campaigns for
KFC
MASERATI
HUAWEI
ADCB
DECATHLON
PIZZA HUT
ZAIN
BYBLOS BANK
PUBLICIS
STARCOM
OMD
The engine
Optimization tactics run throughout the campaign, not after it, moving budget towards whatever is hitting your KPI.
Performance algorithms keep bids pointed at your KPI, and raise them during peak hours.
Best performing sites get more budget. Worst performing sites are excluded automatically.
Different formats are tested and optimized towards the best CPA.
A range of audiences and interests is tested, then narrowed towards leads.
Our solutions
CPI, CPA, CPL and CPS buying, with bids, placements and creative optimized against your KPI while the campaign runs.
Learn morePoint of interest geofencing, dynamic distance banners and heat map reporting that ties ad exposure to measured store visits.
Learn moreInRead native video on a cost per completed view model, so the budget only pays for people who watched the whole thing.
Learn moreInteractive banners, mini games, scrollers and click to WhatsApp or click to call units, built for the campaign.
Learn moreYour message delivered directly to the device, instantly, even while the user is not browsing.
Learn moreReach any audience by the apps they have installed, including the apps belonging to your competitors.
Learn moreBrand safety
Four layers of verification stand between your budget and non-human traffic.
Blockchain ad technology for ultimate transparency and improved data quality.
Behavioral filtering removes unidentifiable visitors, leaving only approved human traffic.
DoubleVerify re-check pinpoints 99.7% of non-human bot traffic.
Post-bid verification with Integral Ad Science goes one step further.
Success stories
Interest, hyperlocal and time of day targeting turned 993,215 impressions into 58,063 clicks and 581 orders placed through the KFC app.
Read the KFC storyA 1km geofence around each of Decathlon's 20 stores, plus retargeting on collected device IDs, produced 6,710 measured store visits from 12,400 clicks.
Read the Decathlon storyCost per completed view buying, on interests around phones and technology, gave the Nova 8 launch an 82% completion rate at a 5.47% CTR.
Read the Huawei Nova 8 storyInterest and behavioral targeting on high affinity users produced 240 qualified test drive leads for the Maserati Levante at a 3.97% CTR.
Read the Maserati KSA storyA custom interactive banner built for Zain's 10th anniversary drew 5,728 engagements from 2.9M impressions, an engagement rate of 12.45%.
Read the Zain KSA storyCustom audiences and value-based bidding delivered over 60,000 quality Jollychic installs across the GCC, followed by more than 290,000 post-install events.
Read the Jollychic storyReady when you are
Tell us the KPI, whether that is installs, leads, sales or store visits, and we will come back with the plan, the reach and the price of hitting it.
We will come back to you with a plan. [email protected]